Brainstorming session
Bring the team together to brainstorm ideas, organize by theme, and identify the best solutions
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About the brainstorming session template
The most effective product teams are deeply curious. Whether you are defining strategic goals and initiatives or working through a customer problem, you see every challenge as an opportunity to deliver value. Use the brainstorming session template to generate fresh ideas during a live or asynchronous working session. The more you flex your creativity and think critically about the problems you are solving, the faster you can move your bold plans forward.
Included in the brainstorming session template
This template includes everything you need to brainstorm with purpose:
Colorful sticky notes to collect ideas
Table for organizing input into themes
Example for inspiration
Customize the brainstorming session template to your needs, then share your whiteboard with as many people as you want to streamline collaboration. This template includes the following capabilities to help you host a productive brainstorming session:
Ideate with unlimited free guests
Keep sessions on track with a timer
Vote on ideas to gain alignment
View sticky note authors so you can follow up
Convert objects into work items in Aha! Roadmaps
Overview of brainstorming sessions
Accelerate product innovation. Identify a specific problem you want to solve, then host a brainstorming session to explore solutions through different lenses. Share the intent of the brainstorm a few days in advance to give folks time to think through ideas and solutions on their own. This prepares everyone to consider what will truly work for your business, team, and customers — so you can reach an agreement on which ideas best align with your strategic direction.
How to use the Brainstorming session template
Collect and build on new ideas — then move ahead with the best ones.
Clarify purpose Define the objective of your brainstorming session — so everyone is clear on the topic and scope. Share your whiteboard with the team ahead of time so everyone is ready to participate.
Ideate freely Let brainstorming begin. Use colorful sticky notes to quickly capture ideas. Need a little more space to articulate your thoughts? Adjust your sticky note to a rectangle and keep going.
Get organized Group ideas by theme to get a full picture of the team's contributions. Add emoji reactions to share your support of the strongest ideas.
Identify solutions Narrow down your options to the ones that best align with your product strategy. Easily convert those sticky notes into an idea or feature in Aha! Roadmaps to bring fresh thinking directly into your planning process.
FAQs about the brainstorming session template
Why is a product team brainstorming session important?
Generating new ideas and finding better ways to solve customer problems is essential to delivering a lovable product. Brainstorming sessions empower product teams to explore and refine concepts in a structured and collaborative way. You can workshop customer personas, sketch out ideas for new products or features, and more.
What are some best practices for brainstorming as a team?
Effective brainstorming sessions are focused and inclusive. You and the other attendees should be able to understand the meeting's objective, align ideas to the product strategy, and feel comfortable participating. Many teams use brainstorming techniques (such as the 5 Whys, mind mapping, or round-robin) and visual whiteboarding software to spur creative collaboration. At the end of the session, be sure to come up with a plan for taking action on the best ideas.
Who is this brainstorming session template for?
This template helps product managers lead brainstorming sessions for a variety of internal and external stakeholders. Participants might include members of the cross-functional product team (folks from engineering, marketing, sales, and support), customers, or partners.
Is this template free to use?
To use this brainstorming session template, sign up for a free 30-day trial of Aha! Whiteboards. (You can also try this template in Aha! Roadmaps if you need a complete product management solution.) Easily customize the template to suit your needs, and then share it with as many people as you want (for free) to streamline collaboration.
