Wireframe smarter with pre-built component blocks
July 9, 2025

Wireframe smarter with pre-built component blocks

Speed up your wireframing process with new pre-built blocks in Aha! Whiteboards. Quickly mock up flows, get feedback, and keep design work moving.

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Collection72 articles

Aha! Knowledge

Streamline product knowledge sharing. Check out the latest updates to Aha! Knowledge — easily create wikis, knowledge bases, and other essential docs in a central hub.

Collection65 articles

Best practices

Gain the insights and tools you need to manage products effectively. Build confidence in your decisions and consistently deliver value.

Collection897 articles

From Brian

Uncensored advice about product development and building a high-growth software company from Brian de Haaff, co-founder and CEO at Aha!

Collection121 articles

Why I joined

Our team values integrity, ambition, effort, skill, and team spirit. Read the stories about why we joined Aha! — and why you should too.

Report on interview highlights and tags in Aha! Discovery
June 25, 2025

Report on interview highlights and tags in Aha! Discovery

Analyze customer interview highlights with a new list report in Aha! Discovery. Filter by tag, date, and highlight type to uncover patterns. Then, share insights with the team to strengthen product decisions.

Understand customer preferences with multi-select polls
June 23, 2025
Understand customer preferences with multi-select polls

Now, create multi-select polls in Aha! Ideas to let customers choose more than one answer. Understand customer needs more comprehensively to inform product decisions.

My name is Justin Hoffman — this is why I joined Aha!
June 20, 2025
My name is Justin Hoffman — this is why I joined Aha!

As a digital marketing manager on the Aha! team, Justin makes an impact by driving awareness of our product development tools. Get his career story.

Inc. names Aha! one of the best places to work in 2025
June 17, 2025
Inc. names Aha! one of the best places to work in 2025

Aha! has been recognized for our exceptional company culture. Learn why Inc. has selected Aha! as one of the best places to work in 2025.

Tag key findings in customer interviews
June 16, 2025
Tag key findings in customer interviews

Add customizable interview tags to transcripts in Aha! Discovery to better organize customer feedback and label the findings that are most important for your team.

20 questions to uncover what your customers are not saying
June 13, 2025
20 questions to uncover what your customers are not saying

The best customer interviews feel less like information-gathering and more like joint investigation. Use this list of 20 thoughtful prompts to uncover tangible insights…