June 16, 2020
CIO vs. CTO
In this guide, learn more about two related yet distinct leadership positions in established companies — the CIO and CTO.
Versus
One of these things is not like the other. Learn the differences between core product management roles and concepts.
Collection55 articles
June 11, 2020
Business Roadmaps vs. Product Roadmaps
Aha! CEO Brian de Haaff breaks down the differences between business roadmaps and product roadmaps — including where the two harmonize.
June 2, 2020
The Product Manager vs. the IT Manager
Are modern IT managers more like product managers? Take a look at how IT management has evolved to generate real value for organizations.
May 5, 2020
Project vs. Program vs. Portfolio Manager
Projects belong to programs as programs belong to portfolios. Sounds like a word problem from a school assignment to me. You might not think it is necessary to discern…
February 4, 2020
Product Strategy vs. Go-to-Market Strategy
Have you heard of cognitive dissonance theory? In psychology, it refers to the tension that results when you attempt to hold two contradictory ideas at the same time. We…
October 8, 2019
The Product Manager vs. the CEO vs. the CTO
Do you like tennis? If you like watching it live, you know that it is best to sit behind one of the players. Because if you are at mid-court, you may get dizzy snapping…
August 26, 2019
Product Strategy vs. Marketing Strategy
“But why?” You have probably heard this question countless times if you are a parent. Children have a seemingly insatiable curiosity to learn the reasons and causes for…
July 30, 2019
The Product Manager vs. the Product Marketing Manager
Companies are most successful when product managers and product marketing managers have a strong working relationship. Find out the key differences between these 2 roles.
June 4, 2019
The Marketing Roadmap vs. the Program Plan
The product roadmap vs. the release plan. I recently wrote about this topic for product managers — detailing how you need the first to set the product direction and then…
May 21, 2019
The Product Roadmap vs. the Marketing Roadmap
Are product roadmaps and marketing roadmaps the same? Follow this breakdown to learn the differences between product roadmaps and marketing roadmaps.
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