July 28, 2020
The Product Manager's Dilemma: Operate vs. Innovate
How do you keep the business running well and invest in the future? This is a struggle almost all product managers face. You know that lasting growth means finding ways…
Versus
One of these things is not like the other. Learn the differences between core product management roles and concepts.
Collection46 articles
June 16, 2020
CIO vs. CTO
Chartreuse or lime. Can you tell the difference? These two shades of green-yellow look remarkably similar to the untrained eye. But look closer and you will see a world…
June 11, 2020
Business Roadmaps vs. Product Roadmaps
Roadmaps make strategy work. This is particularly true at the business level. Roadmaps are useful for visualizing the plan for how the organization as a whole will…
June 2, 2020
The Product Manager vs. the IT Manager
What comes to mind when you think of IT? A few years ago, you might say the person or department you call when your computer is not working or the internet is down. But…
May 5, 2020
Project vs. Program vs. Portfolio Manager
Projects belong to programs as programs belong to portfolios. Sounds like a word problem from a school assignment to me. You might not think it is necessary to discern…
February 4, 2020
Product Strategy vs. Go-to-Market Strategy
Have you heard of cognitive dissonance theory? In psychology, it refers to the tension that results when you attempt to hold two contradictory ideas at the same time. We…
October 8, 2019
The Product Manager vs. the CEO vs. the CTO
Do you like tennis? If you like watching it live, you know that it is best to sit behind one of the players. Because if you are at mid-court, you may get dizzy snapping…
August 26, 2019
Product Strategy vs. Marketing Strategy
“But why?” You have probably heard this question countless times if you are a parent. Children have a seemingly insatiable curiosity to learn the reasons and causes for…
July 30, 2019
The Product Manager vs. the Product Marketing Manager
It is no secret that I have a special fondness for product managers and product marketing managers. I have written before about the enormous value that these folks bring…
June 4, 2019
The Marketing Roadmap vs. the Program Plan
The product roadmap vs. the release plan. I recently wrote about this topic for product managers — detailing how you need the first to set the product direction and then…
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