Aha! Blog

January 24, 2019

Marketing Teams Need Strategy Too

Marketers have heard it all. User-generated content is king. Chatbots are the future. Influencer marketing delivers the most ROI. And what about micro-moments? This…

January 17, 2019

5 Types of Marketers Your Company Needs

Have you ever prepared a meal with a group of people? Each person tends to gravitate towards what they do best. Some folks have impressive knife skills and some love to…

January 10, 2019

The Product Manager’s Launch Checklist

A successful product launch depends on cross-functional teamwork. Follow these guidelines for creating a product launch checklist that involves each group.

January 8, 2019

2019 Is the Year to Go Boldly

What does it mean if someone calls you bold? It could be that your actions seem courageous. Or that you take risks and have a certain fearlessness to your character. But…