Aha! Blog

March 26, 2019

The Marketing Plan vs. the Launch Plan

A marketing plan and launch plan each have a distinct use. Learn how the purpose, initiatives, audience, and timeline compare for both types of plans.

March 25, 2019

How We Celebrate Perfect Moments at Aha!

Dozens of support articles. 58 marketing activities completed. And hundreds of screenshots. This is just a sampling of the work that went into the launch of Aha! for…

March 12, 2019

All Marketing Is Now Digital Marketing

When was the last time you got a brochure in the mail that made you want to instantly take action? My guess is not recently. (If ever.) And even if you did get a mailer…