July 9, 2019
How to Create a Digital Advertising Roadmap
Grab some candles and put on your party hat. There is a birthday to celebrate. The banner ad turns 25 this year — the first online ad went live on hotwired.com in 1994.…
Aha! Blog
July 8, 2019
Why This Company Never Asks the Same Interview Question Twice
I have a few questions for you. “Can you tell me about yourself? What are your strengths and weaknesses? Why are you interested in our company?” If you are interviewing…
July 2, 2019
Mentors Are Going Extinct — But We Need Them More Than Ever
Where have all the mentors gone? I think this is a question people are asking today. There was a time when formal mentorship was a fundamental part of many organizations.…
June 26, 2019
Just Launched! — Capture Feedback Directly on Images and Mockups
“The font size of the sub headline in the bottom half of the page underneath the image on the left needs to be larger.” Woof, what a mouthful. I recently left this…
June 25, 2019
How to Build an Agile Content Marketing Roadmap
Marketing teams are falling in love. The object of affection? Agile workflows. A recent study found that 37 percent of marketers have already implemented some form of the…
June 24, 2019
The Founder’s Paradox: The Real Value of Venture Capital
The promises come every day. Some delivered straight to my email, some via LinkedIn messages, some through friends of friends of friends. I will admit — the promises are…
June 21, 2019
My Name Is Keith Davenport — This Is Why I Joined Aha!
It is amazing to watch someone connect the dots. There is no more satisfying feeling than seeing a person “get it” — especially if you are a teacher. This is one reason I…
June 19, 2019
Just Launched! — Capture Essential Product and Marketing Data With Required Fields
“Do I have to set a due date?” “Which customer asked for this?” When you create new Aha! records, how do you know which fields matter? And if you are reviewing those…
June 18, 2019
6 Steps to Develop a Super Go-to-Market Roadmap
You are a superhero. Yep, I am talking to you — product marketing manager. Your superpowers range from understanding how the product really works to a telepathic sense…
June 17, 2019
The One Skill Most Product Managers Ignore
Writer. Actor. Poet. These roles are universally thought of as creative. But what if I told you that “product manager” should be on the same list? You might not agree at…