April 5, 2019
My Name Is Barry Paul — This Is Why I Joined Aha!
I discovered my two great passions in high school — windsurfing and computers. I loved spending time with my dad on the water, speeding through the waves near our home in Ireland.…
Aha! Blog
April 3, 2019
Just Launched! — New Formatting Options for Product and Marketing Reports
Product and marketing teams collect a lot of data. And you need a way to highlight and share the insights you glean from all that data. That is why we include powerful analytics…
April 2, 2019
Stop Being so Fixated on Your Next Job Title
Have you ever quit a job because you did not get the promotion or title change that you wanted? I considered doing so myself in the past and know a few people who actually have.…
April 1, 2019
The Founder’s Paradox: How Do You Celebrate the Now When Your Job Is About the Future?
“Toot toot!” This has become a sort of virtual celebratory air horn sound at Aha! — it started with one teammate and has spread. Being a remote-first company, it is a simple…
March 27, 2019
Just Launched! — Understand Your Users With the Aha! + Google Analytics Integration
Just a few weeks ago, we launched an integration with Google Analytics. That is, for our customers using Aha! for Marketing. Well, product teams were instantly clamoring to use it…
March 26, 2019
The Marketing Plan vs. the Launch Plan
“We use the word ‘strategy’ very loosely in marketing.” I read this comment on LinkedIn recently and it got me thinking. The s-word is not the only squishy one for marketing teams.…
March 25, 2019
How We Celebrate Perfect Moments at Aha!
Dozens of support articles. 58 marketing activities completed. And hundreds of screenshots. This is just a sampling of the work that went into the launch of Aha! for Marketing. Our…
March 22, 2019
My Name Is Madeleine Black — This Is Why I Joined Aha!
It started with a big book of code. At 8 years old, I was given a guide to BASIC. The idea was that you could copy the code from the book to create simple computer games, like…
March 20, 2019
Just Launched! — Visualize Status Across Your Entire Product Portfolio
Do you manage multiple products? If you do, then you know you need to align your portfolio around a common strategy while simultaneously tracking status. The portfolio roadmap in…
March 19, 2019
The 7 Things That Belong in Every Marketing Plan
People often mistake the “what” for the “why.” Let me explain. Say you are preparing for a long vacation and have a long list of to-dos before you go. The “what” is the to-do list…