Go Inside the Aha! Offices (the Perks May Surprise You)
Welcome to the office of your dreams. Here you will find your favorite snacks, cozy spots for your pets, and gear to play all the sports you love. Everything is expressly tailored…
Welcome to the office of your dreams. Here you will find your favorite snacks, cozy spots for your pets, and gear to play all the sports you love. Everything is expressly tailored…
“Aha! saves at least 10 hours each week previously spent manually updating presentations and spreadsheets.” A customer recently told us that. As most product and marketing teams…
Increase conversions. Decrease acquisition cost. This is the constant push-pull for marketing teams. How do you grow the number of people who engage with your ads, while…
“If only I had more hours in the day.” I bet you have wished for just this — maybe a few hours to finish up a task or 5 more minutes to proofread an email. Tempting, especially…
My dad introduced me to fly fishing when I was 12 years old. We spent a lot of weekends tying flies and casting into nearby rivers and streams. You have to do three things well to…
What does it take to be a great marketing manager? A strategic mindset. Understanding of the market and the customer. Creativity, yes that too. But there is something that is not…
“Are we still releasing next week?” “No, the launch date was changed in Rally three days ago.” When product plans change, you need to know. But you should not have to ask around or…
I love the adventure of travel. I am always looking to see and learn something new about a place and the people who live there. Right now, I am writing this from Italy where I am…
Product and marketing teams love user story maps. How do we know? Because it is the second most popular item in our ideas portal. Many of you told us you wanted a better way to…
Grab some candles and put on your party hat. There is a birthday to celebrate. The banner ad turns 25 this year — the first online ad went live on hotwired.com in 1994. The…