Set a clear strategy for company and product success so you stay grounded in what you want to achieve. Find practical advice on goal-setting, cross-functional planning, prioritization, and leadership.

September 15, 2014

Stop "Failing Faster"

Companies should stop failing faster and start succeeding faster. Learn about 4 steps to take now to set yourself up for success.

August 25, 2014

Three Steps to Grow Up a Startup

Joining a startups is like being a kid all over again. And it’s probably why so many people want to be part of one. You’re free. Innovation and risk-taking is encouraged,…

May 29, 2014

Stop Calling Software "Enterprise-Grade"

The strategy-of-the-day seems to be to slap the word “enterprise-grade” on a product and then think that the product is miraculously ready for large businesses to buy.…

April 2, 2014

Getting Smarter With Google Display Ads

Our company is growing quickly and we have been increasing our spending on various advertising platforms to promote our app for product managers and engineers. We…

January 13, 2014

The Folly of Inside-Out Product Thinking

Have you ever run into this deductive reasoning? A. Customers like our existing products and our company. B. We are building a new product that reflects the priorities of…

December 18, 2013

The Minimum Lovable Product (Forget the MVP)

A can of cat food is a Minimum Viable Product (MVP) when you are starving, but it’s highly unsatisfying and unlikely to generate a loyal following (of humans). And in a…

October 2, 2013

The Lean(est) Startup

I like the Lean Startup methodology, but I am not sure it goes far enough. I am now recommending a disruptive new approach which I have aptly named the Waif Startup. It’s…