Leadership

Set a clear strategy for company and product success so you stay grounded in what you want to achieve. Find practical advice on goal-setting, cross-functional planning, prioritization, and leadership.

November 23, 2020

B2B Product Managers vs. B2C Product Managers

"What do I need to do to make a shift from B2C to B2B?" A senior product manager once asked me this during an interview. It is a good question with a simple answer. Not…

November 12, 2020

Use Case vs. User Story

Scrum. Kanban. Points. From the manifesto to the frameworks, agile can be like learning a new language. Especially if you are a new product manager or developer working…

November 3, 2020

The Product Manager vs. Product Owner

Some people say to never read the comments. But I read as many as I can — even if I am not able to reply to each one. Take this comment on a post I wrote about different…

October 27, 2020

Understanding the Heart of the Customer

Empathy is a skill. And as I have written before, it is required to innovate. Because while good product managers pair practical thinking with imagination and creativity,…

October 13, 2020

The Problem With Quiet Customers

Scroll through the review sites and you will see them. You might even recognize the names. There are the ones who loudly complain. And the ones who happily profess their…

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