Shape your product strategy
Model
Add strategic frameworks from the template library directly to a whiteboard
Validate
Gather input from stakeholders to refine key assumptions and push your thinking
Share
Make the model accessible to the team so everyone understands your approach
Articulate your business approach
Establish your business model — identifying your target customers and the value your solution provides. Or use a lean canvas to assess the viability of a big idea before moving forward. You can also capture your product vision to show what you hope to achieve.
Analyze opportunities and threats
Evaluate the internal and external factors that impact the success of your product or company. Use the SWOT template to consider your strengths and opportunities against your weaknesses and threats. The Porter's 5 forces model is perfect for gauging buyer power, alternative solutions, existing competitors, new rivals, and partner leverage.