Product planning software for product development teams
Aha! Roadmaps is a complete product management solution — everything you need to set strategy, create product plans, build roadmaps, and keep the product team on schedule. Design the perfect product plan and visualize how to achieve your goals.
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Trusted by 600,000+ product builders from companies of all sizes
Manage your product planning strategy
Whether you are launching a new product or enhancing an existing one, strategic planning is essential. You must conduct market research, identify target customers, and perform competitor analysis to inform your product plans.
Purpose-built product planning software like Aha! Roadmaps helps you bring everything together. Capture your strategy and analyze research in one place — so it all can be integrated into your plans.
Streamline product prioritization
Product teams work tirelessly to manage successful launches. But your work does not stop there — it is important to keep gathering customer feedback and prioritizing valuable new features.
Product planning software can help you build what customers really want. Integrate customer feedback into your product planning process, create scorecards to objectively evaluate the value of new ideas and features, and help bring more meaning to the team's work.
Integrate Aha! Roadmaps with 30+ tools
Frequently asked questions about product plans
What is a product plan?
A product plan outlines what you will build, when you will deliver it, and how this will support your product goals and initiatives (the high-level themes of work you will focus on).
How do I create a product plan?
Creating a product plan is a top-down process — starting with defining your vision and goals at the company level, then working your way down through divisions, portfolios, and individual products. After the high-level product planning is done, product teams often create Gantt charts and product roadmaps to visualize the timeline for specific releases.
Who is involved in product planning?
Since product planning starts at the company level, executive involvement is needed to help define the initial vision and strategy. Product managers and other product team leaders help guide the product planning process throughout.
What tools are used to do product planning?
Product managers often start out using spreadsheets and static documents. But purpose-built product planning software like Aha! Roadmaps provides a framework for capturing your strategy, building dynamic Gantt charts, and connecting it all to a shareable roadmap.
Expand your roadmap expertise
The Aha! team has decades of product management experience. And we want to share that knowledge so you can build lovable products and be happy doing it.
Explore the functionality
Discover why Aha! Roadmaps is the best way to set strategy, prioritize features, and share visual plans.
Grow your career skills
Aha! Academy includes both no-cost and fee-based trainings and certifications to increase your strategic planning knowledge.
Find recent product launches
From enhancements to major new functionality — get caught up with the most recent Aha! Roadmaps updates.
We do not hire salespeople. Our support team is comprised of former product managers — and they respond super fast.
Chosen by product leaders
Our software is consistently ranked as the obvious choice for forward-thinking product organizations.
We ship software updates continuously — with a go-to-market every week based on feedback directly from customers.