3 Components of Every Great Product Strategy
If you are a great technology leader or product manager — you know a secret that others ignore. Managing relationships is essential to your job. As the CEO of your…
Leadership
Set a clear strategy for company and product success so you stay grounded in what you want to achieve. Find practical advice on goal-setting, cross-functional planning, prioritization, and leadership.
Collection195 articles
1,000 Salespeople Called This CEO a Jerk
I seem to have touched a nerve. When I wrote Why This CEO Will Never Hire Another Salesperson last week, I had no idea that it would create a firestorm. I have written…
Stop "Failing Faster"
Companies should stop failing faster and start succeeding faster. Learn about 4 steps to take now to set yourself up for success.
Three Steps to Grow Up a Startup
Joining a startups is like being a kid all over again. And it’s probably why so many people want to be part of one. You’re free. Innovation and risk-taking is encouraged…
Stop Calling Software "Enterprise-Grade"
The strategy-of-the-day seems to be to slap the word “enterprise-grade” on a product and then think that the product is miraculously ready for large businesses to buy.…
Getting Smarter With Google Display Ads
Our company is growing quickly and we have been increasing our spending on various advertising platforms to promote our app for product managers and engineers. We…
3 Paths to Market Leadership: Flash Mobs, Parades, Movements
We all want to be market leaders. There’s no question about it. However, it’s hard to achieve category supremacy for anyone — especially when selling to businesses. And…
The Folly of Inside-Out Product Thinking
Have you ever run into this deductive reasoning? A. Customers like our existing products and our company. B. We are building a new product that reflects the priorities…
The Minimum Lovable Product (Forget the MVP)
A can of cat food is a Minimum Viable Product (MVP) when you are starving, but it’s highly unsatisfying and unlikely to generate a loyal following (of humans). And in a…
The Lean(est) Startup
I like the Lean Startup methodology, but I am not sure it goes far enough. I am now recommending a disruptive new approach which I have aptly named the Waif Startup.…
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