Centralize all your product discovery research in one place
Keep all of your research materials together in Aha! Discovery. Store notes, surveys, and documents alongside customer interviews so your observations are easily…
Aha! updates
We are a very different type of software company. Discover our newest product enhancements and explore behind-the-scenes company stories.
Add individual Aha! Discovery users to your Aha! Roadmaps account
Bring UX and research teammates into Aha! Discovery to collaborate on customer research, analyze interviews with AI, and connect insights directly to your product…
Import PDFs into your Aha! account
Import PDFs into your Aha! account to centralize product documentation — so you can improve access, collaboration, and efficiency.
New ways to use AI-powered search in Aha! software
Discover the latest enhancements to AI-powered search in Aha! software, including new filters, expanded record types, and report views of your search results. Find the…
Aha! Co-Founder and CEO Brian de Haaff receives Gold Stevie Award for thought leadership
Brian de Haaff was named Thought Leader of the Year in the Business Products category of the 2025 American Business Awards. He received the Gold Stevie Award — the…
Import Miro whiteboards into Aha! software
Import Miro whiteboards into your Aha! account to connect visual ideas to structured work — making it easier to turn concepts into detailed plans.
Track roadmap changes to meet audit or regulatory requirements
Add history fields to your Aha! Roadmaps reports to track what changed, when it changed, and who made the update. This functionality is perfect for audits, stakeholder…
Connect Aha! software with your AI-powered coding tools
Connect Aha! software — including Aha! Roadmaps, Aha! Knowledge, and Aha Develop — to your AI tools with our new Model Context Protocol server. Access feature…
