Aha! Blog

November 23, 2020

B2B Product Managers vs. B2C Product Managers

"What do I need to do to make a shift from B2C to B2B?" A senior product manager once asked me this during an interview. It is a good question with a simple answer. Not…

November 12, 2020

Use Case vs. User Story

Scrum. Kanban. Points. From the manifesto to the frameworks, agile can be like learning a new language. Especially if you are a new product manager or developer working…

November 4, 2020

Introducing In-App Community Feedback

The best feedback is direct. Immediate and unfiltered reactions can help you understand exactly what people are experiencing. The problem is typically only a small subset…

November 3, 2020

The Product Manager vs. Product Owner

Some people say to never read the comments. But I read as many as I can — even if I am not able to reply to each one. Take this comment on a post I wrote about different…

October 28, 2020

Introducing Empathy Sessions

Remember focus groups? In the movies they are always held in a conference room with a white board and a two-way mirror for observing people. But for anyone who has run…

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