July 28, 2025
This is the product discovery process we use at Aha!
Get an inside look at how we approach product discovery on the Aha! team — with real examples and practical tips you can use to improve your customer research process right now.
Best practices
Gain the insights and tools you need to manage products effectively. Build confidence in your decisions and consistently deliver value.
Collection67 articles
July 14, 2025
12 essential articles on roadmapping
AI is transforming product development. But the need for strategy and clear thinking is timeless. Get inspired to build strategic roadmaps that rally the team and help you ship…
The best product managers ask customers for their money
A product is only real when someone is willing to pay. This blog explores how to lead early customer conversations by staying grounded in current value and asking for…
This is why it is so hard for product managers to talk with customers
Struggling to recruit customers for product discovery interviews? Here are better ways to plan your outreach and engage the right people (without resorting to gift…
The surprising ways teams do product discovery
You can follow every step of the product discovery process and still miss what matters. This post breaks down the subtle ways teams weaken discovery and offers practical…
5 AI prompts to power up your product team
AI tools are everywhere in product management — helping with everything from summarizing customer feedback to writing release notes. But how do you know if AI is actually…
I think you should ask customers harder questions
Document best practices for product discovery so anyone on the team can approach user and customer interviews with confidence.
12 templates for better product discovery — from sparking ideas to evaluating opportunities
A solid product discovery process involves learning from your customers — and using that knowledge to guide your roadmap. These 12 templates can help keep your discovery…
6 product discovery skills you need right now
Product teams need to have real conviction about the choices they make, which requires deep skill in the following areas: market assessment, competitive position,…
The software revolution, part II: AI agents are writing the code
AI is rewriting the rules of software development. Learn how product teams must adapt and why strategic decision-making matters more than ever.
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