From our CEO

Uncensored advice about product development and building a high-growth software company from Brian de Haaff, co-founder and CEO at Aha!

Collection887 articles
Customer value vs. company valuation
June 7, 2023
Customer value vs. company valuation

Customer value is usually defined as the perception of what a product or service is worth. Company valuation is the process of evaluating the economic worth of a…

Aha! Notebooks — Your Product Documents, Whiteboards, and Tasks in One Place
May 31, 2023
Aha! Notebooks — Your Product Documents, Whiteboards, and Tasks in One Place

A space to organize your thoughts, plan your work, and craft beautiful whiteboards.

How To Avoid Building Software That No One Uses
May 17, 2023
How To Avoid Building Software That No One Uses

Software waste is any code, feature, or functionality that the customer does not need or derive value from. Product development teams can mitigate the damage by focusing…

8 signs you are creating software waste
May 3, 2023
8 signs you are creating software waste

What is software waste? Many say it is any code, feature, or functionality that the customer does not need or derive value from. But the real waste begins much earlier in…

10-Step Playbook for Startup Success in Turbulent Times
April 17, 2023
10-Step Playbook for Startup Success in Turbulent Times

There is no such thing as a “recession-proof” business but you can build one that is “recession-resilient.” Founders need vision, real insights, and courage today. And a…

Happy 10th anniversary Aha! — a decade of bootstrapped success
April 3, 2023
Happy 10th anniversary Aha! — a decade of bootstrapped success

Aha! software company was founded in 2013. Over the first 10 years of business, the company defined a new category of technology (roadmap software), published the…

Activity vs. achievement in product management
March 31, 2023
Activity vs. achievement in product management

Busyness rarely leads to greatness. The best product managers identify and avoid busy work — carving out more space for the truly impactful, goal-driven tasks.

4 Smart Ways To Analyze Product Management Team Success
March 27, 2023
4 Smart Ways To Analyze Product Management Team Success

Discover advice for turning product team metrics into actionable insights that boost team performance and joy.

The Best Name For Your Tech Startup
March 2, 2023
The Best Name For Your Tech Startup

Choosing a company name is necessary, even fun. But it can also be surprisingly tricky. Like any strategic business decision, this one deserves your full attention.

The one trait every great product manager needs
February 27, 2023
The one trait every great product manager needs

Building anything of value requires courage. Here is how to embrace your daring side to achieve product management greatness.

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