The benefit of this AI skill
Conduct a quick market analysis for your product. Use this AI skill to instantly generate a detailed assessment with an overview of the market landscape, key competitors, and customer segments. (You can easily customize the details to specify exactly what you want to include.) The AI skill identifies the top market opportunities, finds threats to consider, and clarifies confidence and unknowns. It automatically searches the internet as well as the current document to generate these useful insights, citing references when possible. Use its recommendations to inform your product strategy as you think through where to invest in the future.
Example output

Tips to get the best results
Tailor the skill's details (such as its Definitions, Workflow, and Rules) to match your needs
Specify the product, market, or industry that you want to assess
Clarify the goal of the analysis and your primary audience (e.g., internal team, leadership, or investors)
Specify whether you want the analysis to focus on a certain customer segment or region
Add your company's style guide as a reference file
How to get started
Click the Elle icon to open the AI assistant
Click the + icon in the prompt box and select Search the library
Search for and select the Market assessment skill
Run the skill and work with Elle to refine the output
Insert the analysis directly into a note
Click Share to generate a link so the team can view the output
About the AI assistant in Aha! software
Accelerate your work with AI. The AI assistant in Aha! software is purpose-built for product development teams. It draws on advanced models from OpenAI, Anthropic, and Google, automatically selecting the best one for each task. Use it to instantly create text, records, reports, wireframes, whiteboards, and prototypes. You can also modify, link, and analyze key information in your account.
Choose from a library of pre-built prompts — including requests, instructions, and agents — that are tuned for product development work. Or create your own to support workflows that are unique to your team. The AI assistant automatically tailors responses based on the Aha! record you are working on and can reference and retrieve other records in a prompt or report. Give it a try today and change the way you plan and build products.