The most refreshingly original book on innovation I have read, written by someone who has consistently created products that people love. It is required reading if you want to build a breakthrough business.
James AllworthNew York Times bestselling co-author of How Will You Measure Your Life?
A must-read for innovators everywhere, this book reveals an intriguing, human-centric approach to building products and organizations that will make you rethink everything you have learned about business.
Ekaterina WalterWall Street Journal bestselling author of Think Like Zuck
Product managers will find useful guidance in the pages of Lovability.
Jeff LashService director, product management at SiriusDecisions
Lovability will inspire product managers everywhere to build better products.
Chris YehSenior vice president of product at Box
Brian de Haaff
Co-founder and CEO
Brian seeks business and wilderness adventure. He is the co-founder and CEO of Aha! — the world’s #1 product development software — and the author of the bestseller Lovability and The Startup Adventure newsletter. Brian writes and speaks about product and company growth and the journey of pursuing a meaningful life.
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