Bring your product strategy to life

Capture ideas, create roadmaps, and report on progress with the world's #1 product development software

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Trusted by 1,000,000+ product builders

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Everything your product team needs

A complete suite of tools to build what customers value

Explore the Aha! suite
Aha! Roadmaps

Create a visual roadmap

Set brilliant strategy, prioritize features, and share visual plans — based on what customers really want.

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Aha! Ideas

Capture customer feedback

Engage your community, conduct research, and analyze trends — so you can prioritize what drives revenue.

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Aha! Whiteboards

Explore new concepts

Brainstorm ideas, define user flows, and collaborate on early plans to gain stakeholder alignment.

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Aha! Knowledge

Centralize product information

Set up internal wikis and self-serve knowledge bases to share product and process documents from a central place.

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Aha! Develop

Connect product and engineering

View the roadmap, optimize workload, and streamline your delivery — to ship more and be happier.

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Get advice from product experts

Our Product Success team is staffed with product managers who love to work with customers. We respond within two hours and would be happy to demo what the software can do.

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The leader in product development software

1,000,000+
Product builders
$100M+
Revenue
10M+
Features managed
8M+
Ideas captured
<2 hours
Support response time
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Certified with world-class protection

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Resources for product teams

Advice, product updates, and resources to help you be your best

Introducing a new Aha! Academy class

Join Administration of Aha! Roadmaps, taught by Aha! product experts.

100+ templates for product development

Get going quickly with our growing library of guided templates.

5 ways product managers can use AI

From automation to analysis, learn how to use AI in Aha! software.