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Suite overview
Accelerate product development with an integrated set of tools
Aha! Roadmaps
Set brilliant strategy, prioritize features, and share visual plans
Aha! Ideas
Crowdsource feedback, engage the community, and analyze trends
Aha! Create
Organize information, whiteboard concepts, and collaborate with the team
Aha! Develop
Connect to the roadmap, optimize workload, and streamline reporting
Aha! Academy
Become an expert through certification training
Integrations
More than 30 popular integrations
Product success
Immediate help from product pros
Product concierge
Custom onboarding and account services
Partners
Certified network of trusted consultants
FEATURED
Introducing Aha! Create
A brand new digital notebook for product builders
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Solutions
By team
Align teams around a strategic roadmap
Product management
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IT
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By use case
Manage each phase of product development
Strategy
Ideation
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FEATURED
Improved prioritization
Learn a faster way to prioritize ideas, epics, and features.
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Pricing
Resources
Insights
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Aha! blog
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Knowledge base
Guides
Discover a library of educational content
Product management guide
Marketing guide
Roadmap starter guide
Product dictionary
FEATURED
Product predictions
These 5 trends are shaping the future of product development.
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Company
About us
Learn what makes us so different
History
Building a company that puts people first
The Responsive Method
Our framework for personal and business growth
Team
Meet the people driving our success
Careers
Love your job and create software that matters
Benefits
We put people and profit first
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Why we joined
We are a team committed to a shared set of values.
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All marketing guides
Marketing
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Marketing overview
Introduction to marketing
Which tools do marketing managers use?
Who makes up a marketing team?
Marketing vs. advertising
Marketing strategy
What is a creative brief?
How to define buyer personas
What is competitive differentiation?
Marketing plans
Introduction to marketing plans
What is a marketing plan?
How to create a marketing plan?
What is a content marketing plan?
What are the major components of a digital marketing plan?
How do I create a marketing budget?
What is a social media plan?
Marketing methods
Introduction to marketing methods
What is agile marketing?
What is product marketing?
What is digital marketing?
What is social media marketing?
Why is content marketing important?
What is B2B marketing?
Marketing launches
Introduction to marketing launches
How to plan a marketing launch?
What is a good marketing launch checklist?
Idea management
Introduction to marketing idea management
How do marketing managers gather internal feedback and requests?
How can I come up with new marketing ideas?
How can I estimate the value of a new marketing idea?
Marketing templates
Introduction to marketing templates
Marketing strategy templates
Marketing messaging templates
Marketing roadmap templates
Marketing plan templates
Creative brief templates
Competitor analysis templates
Market positioning templates
Marketing calendar templates
Marketing dictionary
Marketing definitions
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