Strategy

Take a goal-first approach so you always know where you are headed. This will ensure you will achieve more and be pleased by where you end up — no matter what you work on. Find practical advice on setting the right objectives and initiatives.

February 24, 2020

Roadmaps Make Strategy Work

Putting strategy into action can be difficult. That is because too many teams jump straight to the “how” before they agree on the “why” and the “what.” Typically this…

February 4, 2020

Product Strategy vs. Go-to-Market Strategy

Have you heard of cognitive dissonance theory? In psychology, it refers to the tension that results when you attempt to hold two contradictory ideas at the same time. We…

January 14, 2020

Vision vs. Strategy vs. Roadmap

Roadmaps are beautiful. Not just because they are aesthetically pleasing, but because of what they represent. Roadmaps clearly show what you want to achieve and how you…

November 25, 2019

The One Sign Your Company Is Growing Too Fast

What is the most important characteristic of a company founder? Perhaps a visionary mind, bold spirit, or strong work ethic. There is no single answer. But I believe…

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