Trusted by 700,000+ product builders
Everything your product team needs
Streamline how you go from idea to delivery — with a focus on customer value
Create a visual roadmap
Set brilliant strategy, prioritize features, and share visual plans — based on what customers really want. Learn more
Drive product innovation
Centralize customer feedback, prioritize requests, and engage your community — to gain deeper insights. Learn more
Showcase your best thinking
Craft documents, design beautiful whiteboards, and share with the team – in a product expert's notebook. Learn more
Connect product and engineering
View the roadmap, optimize workload, and streamline delivery — to ship more and be happier. Learn more
Dare to deliver
20%product planning efficiency gains
Aha! transformed the way we work — from capturing customer ideas to sharing product roadmaps.Jean-Francois Roy |
Sr. Director, Product Management & Strategic InitiativesRead our story
500hours saved annually
We save at least 10 hours a week previously spent manually updating presentations and spreadsheets.Dave Berg |
Solution ManagementRead our story
30%less time tracking status updates
Aha! provides a real-time “State of the Union” of everything we need to know about our product portfolio.Peter Fisher |
Product DirectorRead our story
30teams aligned around a single product strategy
Aha! empowers product managers to make decisions with confidence and easily communicate our plans.Ryan Bergstrom |
Chief Product OfficerRead our story
5:1consolidation of product tools
We are now far more empathetic to our customers' needs. Aha! helps us crystalize their real pain points.Shri Iyer |
Vice President of ProductRead our story
Created for product teams
Advice, product updates, and resources to help you be your best
Have We Forgotten What "SaaS" Stands For?
Wanton waste, growth at any cost, winner-takes-all — this was not what inspired us to build a company.
A Big Customer Wants to See Your Roadmap — Now What?
You want to delight your customers. But revealing too much too early can have the opposite effect.